Customers

Google Display Ads Can Find You New Customers

Google Display Ads Can Find You New Customers

Small Businesses May Find Their Perfect Audience with Google’s Highly-Detailed Targeting All small businesses should explore the options in Google’s Audiences to see if their perfect potential customers can be reached through Google Display Ads. Here are a few samples…

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How to Stay Connected with Customers in Troubled Times

How to Stay Connected with Customers in Troubled Times

COVID-19 has most of us at home and wondering how to stay connected. If your business is essential, or you have online operations, here are ways to help customers keep up their spirits. Let’s show compassion for one another during…

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How to Deal with Angry Customers

How to Deal with Angry Customers

Angry customers happen. Sometimes it’s your fault. Sometimes it isn’t. Above all, remain calm, practice humility and know that this interaction won’t last forever. As you assess the situation, mentally ask yourself these questions: What is the customer truly angry…

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When to Use a Facebook 'Page Likes' Ad Campaign (And When to Stop It)

When to Use a Facebook ‘Page Likes’ Ad Campaign (And When to Stop It)

Starting a New Page is the Best Reason to Deploy a Facebook ‘Page Likes’ Campaign A Facebook Page with less than 100 followers won’t command the respect (or attention) of Facebook users. To achieve a certain reputation with users, your…

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What to do if spammers give you bad recommendations on Facebook

What to Do if Spammers Give You Fake Recommendations on Facebook

Even Marketing Experts Make Mistakes Back in 2013, I had just given birth to premature twins who needed constant love and care. Given Murphy’s Law, that’s exactly when four spam Facebook accounts gave my business low-star reviews, wrecking my Facebook…

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