Pumpkin Pie Marketing

Enjoy this clever feud between two of Cincinnati’s famous pumpkin pie bakers as you raid the fridge for Thanksgiving leftovers. It started in 2010, when Frisch’s Big Boy purchased a billboard in front of Busken’s main bakery facility.

This year, the advertising squabble continues, with Busken’s retort, “Sorry, Big Boy, this pumpkin’s taken.”