Posts Tagged ‘Marketing Podcasts’
Friday, January 20th, 2012
For the first “Getting Down to Business” of 2012, Dave Weatherholt and I teamed up to talk small business planning. Dave covered some important financial steps every small business should take, while I focused on marketing tips to get your marketing plan in shape for the coming year. I’ve linked to the entire show, so enjoy an hour of Getting Down to Business!
Listen or download below:
Marketing Podcast: 2012 Marketing Planning
This segment first aired during “Getting Down to Business” on Alaska’s Fox News Talk 1020.
Tags: Dave Weatherholt, Getting Down to Business, Marketing Plan, Marketing Podcasts, Planning
Posted in Business Plan, Marketing Podcasts, Small Business | No Comments »
Friday, December 9th, 2011
This month, I was privileged to talk Twitter marketing with Dave Weatherholt on his radio show, “Getting Down to Business.” In the adventure that is radio broadcasting, Dave’s other guest was unable to make it, so we extended our Twitter talk to the whole show.
Listen and enjoy!
Link: Marketing Podcast: Twitter Tips
Tags: Marketing Podcasts, Social Media, Twitter
Posted in Marketing Podcasts, Social Networking, word-of-mouth marketing | No Comments »
Friday, December 9th, 2011
Listen to this marketing podcast to learn five great tips for writing marketing copy, whether you’re writing for print, radio or the web. I give real-life examples from real estate, technology and more.
Listen or download below:
5 Tips for Writing Marketing Copy
Download the Marketing Tips MP3 file here. (4.5MB)
This segment first aired during “Getting Down to Business” on Alaska’s Fox News Talk 1020.
Tags: Getting Down to Business, Marketing Copy, Marketing Podcasts, Writing/Editing
Posted in Advertising, Marketing Podcasts, Writing | No Comments »
Friday, September 23rd, 2011
“Getting Down to Business” had a great guest host for my segment this month, Christopher Pobieglo, President of Business Insurance Associates, Inc. Chris and I talked about Facebook marketing– tips for how to get customers through Facebook and how to keep current customers interested in your business.
Listen to the podcast for examples of how Facebook marketing has worked for different companies– including the Ultimate Fighting Championship.
Listen or download below:
Facebook Marketing Tips
Download the Facebook marketing tips MP3 file here. (7.4 MB)
This segment first aired during “Getting Down to Business” on Alaska’s Fox News Talk 1020.
Tags: Customers, Facebook, Getting Down to Business, Marketing Podcasts
Posted in Customer Experience, Marketing Podcasts, Social Networking | No Comments »
Friday, August 12th, 2011
In Alaska, the Pebble Partnership has been marketing into the headwinds, faced with stiff opposition. This partnership is owned by two mining companies and is investigating the feasibility of mining one of the most significant discoveries in North America of copper, molybdenum and gold.
In this marketing podcast, learn how the Pebble Partnership addresses their opposition with a positive attitude and how it can help your business think about your competition. And get some great tips for growing grassroots marketing supporters, too.
Listen or download below:
Marketing into Headwinds
Download the Marketing into Headwinds MP3 file here. (7.4 MB)
This segment first aired during “Getting Down to Business” on Alaska’s Fox News Talk 1020.
Tags: Alaska, Competition, Dave Weatherholt, Getting Down to Business, Grassroots Marketing, Marketing Metaphors, Marketing Podcasts, Pebble Partnership
Posted in Advertising, Competitors, Marketing Podcasts, Public Relations | No Comments »
Friday, July 15th, 2011
In this marketing podcast, I continue the subject of email marketing (with a dash of search engine marketing thrown in). Listen for some great email marketing ideas from both Dave Weatherholt and me.
Listen or download below:
Email Marketing
Download the Email Marketing MP3 file here. (7.4 MB)
This segment first aired during “Getting Down to Business” on Alaska’s Fox News Talk 1020.
Tags: Dave Weatherholt, Email Marketing, Getting Down to Business, Marketing Podcasts
Posted in Advertising, Internet, Marketing Podcasts, Search Engine Optimization, Social Networking | No Comments »
Friday, June 17th, 2011
In this marketing podcast, I give marketing tips for making great first impressions. Your customer’s first impression could be your storefront or even your website, and what customers think determines if they will buy from you.
And I also reveal a pretty shocking first impression I’ve encountered with a local business- listen to find out!
Listen or download below:
Marketing for First Impressions
Download the Marketing for First Impressions MP3 file here. (7.9 MB)
This segment first aired during “Getting Down to Business” on Alaska’s Fox News Talk 1020.
Tags: Design, Getting Down to Business, Impressions, Marketing Podcasts, Signs
Posted in Branding, Customer Experience, Design Theory, Marketing Podcasts, Web Design Tips | No Comments »
Friday, April 15th, 2011
Facebook advertising is receiving a lot of buzz with small businesses lately (probably because Facebook launched a direct mail campaign targeted at small businesses). If you received this mailing, you know the Facebook talking points – they have 500 million users that you can target by location, age and interests.
But is Facebook advertising right for your business? To learn more about the possibilities, listen to my Facebook Advertising podcast. I share specific examples of when Facebook advertising works and when it doesn’t.
Listen or download below:
Facebook Advertising
Download the Facebook Advertising MP3 file here. (5.6 MB)
This segment first aired during “Getting Down to Business” on Alaska’s Fox News Talk 1020.
Tags: Campaigns, Facebook, Marketing Podcasts, Pay Per Click Advertising, Web Marketing
Posted in Advertising, Internet, Marketing Podcasts, Social Networking | 1 Comment »
