Small Business Marketing
LinkedIn is a critical social media tool for networking, while adding significant value to B2B marketing and sales. I recommend that every individual stay active on the network, along with regularly updating your profile. Many businesses should have a LinkedIn strategy, too. When LinkedIn launched…
Read MoreBlogging has been around since the 1990’s, and the practice has been fairly universally panned ever since. In the early days, detractors sneered that no one wants to read what bloggers ate for lunch (before the rise of foodie blogs proved…
Read MoreHaving a regularly-updated blog is an important part of your small business marketing strategy. Well-written blog posts help your organic SEO rankings and give customers a reason to explore your site. These articles can also be used in your email…
Read MoreDoes your blog suffer from ennui? It does if you’ve ever posted something like, “I can’t believe how long it’s been since I updated my blog!” Even though posting regularly is the number one key to blogging success, it can…
Read MoreA well-designed and regularly-updated blog can be a great addition to your marketing mix and sales-generating activities. This article will explain the pros and cons of blogs for small businesses and give you some expert tips for publishing a successful blog.
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