Small Business Marketing
Dave Weatherholt interviewed me along with Dave Taylor on his small business radio show, “Getting Down to Business.” We talked about marketing fundamentals for small businesses. Dave asked me to discuss how the internet affects small business marketing and how…
Read MoreEvery small business knows they need a website, but it can be challenging to build website traffic. Even if you have beautiful web design and an easy-to-use layout full of great information for your customers, your job is not yet complete until customers and potential customers visit your website. This article will provide tips for success while exploring the two major ways for building website traffic: pay-per-click advertising and search engine optimization.
Read MoreI’m a regular guest on Dave Weatherholt‘s small business radio show, “Getting Down to Business.” In my first interview on the Alaskan radio show, we talked about the market analysis and market research portion of a business plan for small…
Read MoreFor most businesses, the ultimate purpose of web design is to encourage a visitor to become a customer. To achieve that goal, websites need to be visitor-focused. Every decision about the website should answer the question, “Will this be better or worse for the visitor?”
Read MoreIt’s time to blog. I’ve created many blogs for my clients, written articles for other websites and regularly appear on a radio show for small businesses. It will take me a few days to get my blog theme just right.…
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