Small Business Marketing
Most small businesses feature pictures of their team on their websites, social media platforms or even in their physical location. When customers see pictures of the business owner or your team, they will associate the quality of the picture with…
Read MoreReflected Spectrum Photography just unveiled their new site featuring the logo I was pleased to design. Take a look: During the design process, I realized many small businesses could use some design tips for their logos. And since logos are,…
Read MoreRecently, I was given the privilege of designing the cover for the paperback edition of one of my favorite business books, Brand Harmony by Steve Yastrow. The process of redesigning helped me reconnect with the core principles of my small…
Read MoreReflected Spectrum Photography is an Indianapolis-based firm specializing in wedding photography, creative portraiture, and fine art photography. Although the business has only been in operation for a year, owner Laura Poland has turned it into a successful venture. Laura is a…
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