Small Business Marketing
My husband and I had a great experience dining at Jimmy G’s, so I wrote them a five-star review on Yelp. Less than an hour later, I received an email from Ross, the manager, thanking me for reviewing the restaurant.…
Read MoreIn this small business marketing podcast, learn some tips for marketing with the new Facebook Timeline and why I believe it’s a good marketing tool. For instance, businesses should change their cover image to match current marketing campaigns. Listen or…
Read MoreLately, I’ve heard many complaints about the new Facebook timeline for businesses. Change can certainly be unwelcome and inconvenient, but the new timeline design has actually improved Facebook marketing opportunities for businesses. A Simply Measured study released at the end…
Read MoreEarlier this month, I joined Dave Weatherholt on his radio program to discuss small business marketing with the social media site Foursquare. My recent article on marketing with Foursquare delved into the topics of claiming your venue and various marketing…
Read MoreHow businesses can quickly integrate the new page design into their marketing efforts Savvy businesses already know that Facebook is launching a mandatory page design update for all businesses on March 30, 2012. This quick primer will help your business get…
Read MoreListen as Dave Weatherholt and I discuss small business marketing with Yelp. Since “Getting Down to Business” airs in Alaska, we focus on the Anchorage Yelp market, but these marketing tips can apply to any small business in any city.…
Read MoreFoursquare is a social site that reports having 15 million members worldwide. The number is pretty impressive, but is Foursquare an effective small business marketing tool? As with any marketing tactic, the answer depends on the kind of business you have. Here…
Read MoreWord-of-mouth marketing, the kind of marketing where your customers spread the word for you, is an exceptionally effective marketing strategy in our world of connections and sharing. Customers trust word-of-mouth because it comes from their disinterested friends, family or online…
Read MoreYour small business is already on Yelp. People are voicing their opinions about your business, and others are listening to their advice. Yelp reported that 61 million people visited the site in the 3rd quarter of 2011. Many small business…
Read MoreThis month, I was privileged to talk Twitter marketing with Dave Weatherholt on his radio show, “Getting Down to Business.” In the adventure that is radio broadcasting, Dave’s other guest was unable to make it, so we extended our Twitter…
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