Advertising

LinkedIn Advertising Tip: Will LinkedIn Audience Expansion Reach Your Customers?

LinkedIn Advertising Tip: LinkedIn Audience Expansion

Can LinkedIn Audience Expansion Save You Time? The Short Answer is: “Probably Not” The LinkedIn Advertising tool allows advertisers to expand their target audience definition automatically with LinkedIn Audience Expansion, which the company defines as: Audience Expansion allows you, as…

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Small Business Marketing Tip: Add Animals to Add Interest

Small Business Marketing Tip: Add Animals to Add Interest

Pictures of Animals in Advertising Increase Customer Engagement It comes as no surprise that most people love and enjoy animals. Incorporating the natural love of animals into your marketing campaigns can be a short-cut to evoking desirable emotions and behaviors…

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Advertising on LinkedIn Becomes More Accessible

Advertising on LinkedIn Becomes More Accessible

Lowering the Minimum Daily Budget to $10 Makes Marketing on LinkedIn Possible for B2B Small Business As recently as a year ago, LinkedIn Advertising required a minimum daily ad budget of $50/day. Spending $1,500/month on one advertising platform is simply…

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